Customize the colors, typography, and upload your logo in BuilderDuck
When you build a website for your car rental business using BuilderDuck, it starts with a generic template displaying your company's information.
![](https://help.rentlysoft.com/hubfs/Knowledge%20Base%20Import/downloads.intercomcdn.comiofytz9fc11253211838bddaf7d0be10cc100865cabcbf1aBuilder%2BDuck.png)
However, you can fully customize it to reflect your brand and make it instantly recognizable to your customers. Here are some ways you can personalize your site:
❗Your website will be up and running, so adding your branding isn't required. However, it's a good practice to upload your brand elements to keep your website aligned with your unique identity.